Lootah Perfumes
SEO growth project focused on elevating organic visibility, ranking fragrance collections, and driving revenue for a luxury Emirati perfume brand in the UAE market.
Services Provided:
SEO
June 2024
About client:
Lootah Perfumes is a heritage fragrance house offering exquisite perfumes, incense, oud, bakhoor, and home aromas rooted in Emirati craftsmanship. They serve a premium market where brand trust, sensory storytelling, and cultural relevance drive buying decisions.
4x
High-Intent Keyword Growth, resulted from optimized fragrance & oud pages
AED 206K+
Organic Revenue in 90 Days, achieved through targeted SEO
~10x
Increased website engagement, strengthened through enhanced UX and internal linking
The Problem
The Challenges
Our Approach
The Outcomes
Key Achievements
The Problem
Lootah Perfumes wanted to grow revenue organically, but their existing search presence wasn’t strong enough to compete with established luxury fragrance brands in the UAE.
Key product categories weren’t ranking for purchase-ready keywords, collections lacked search-friendly structure, and organic traffic wasn’t converting at scale — limiting non-paid revenue growth.
"Our organic sales grew faster than ever. The SEO improvements helped customers discover our collections more easily, and the results showed up almost immediately."
**********
Owner, Lootah Perfumes
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