Hype Your Beast
PPC project for an online sneaker store, focused on scaling Google Ads, improving product visibility, and driving steady month-over-month revenue across high-demand sneaker collections.
Services Provided:
PPC Advertising
May 2024
About client:
Hype Your Beast is an online sneaker retailer offering trending, streetwear-driven footwear inspired by top global styles. They serve a worldwide audience and compete with fast-moving sneaker marketplaces and fashion retailers.
~7x
Higher Conversion Rates, supported by product-focused campaigns and tighter targeting
$80K
Monthly Revenue, scaled from zero through a clean, intent-driven PPC setup
8x
ROAS, maintained with a $10K/month budget

The Problem
The Challenges
Our Approach
The Outcomes
Key Achievements
The Problem
Hype Your Beast needed a reliable way to scale sales, but as a new store with no structured ad history, their early traffic was inconsistent and didn’t convert.
Search terms were broad, product exposure was random across styles, and buyers weren’t being guided through a strong funnel. They needed a setup aligned with sneaker-buyer intent, style trends, and product demand.
"Starting from zero is tough, but the new campaign setup brought steady traffic and real sales fast. Growth was clear every single month."
**********
Marketing Lead, Hype Your Beast
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We provide end-to-end services from strategy and UX/design to development, launch, and marketing (e.g., web design, web dev, CRO, lead-gen automation, and AI workflow automation).
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Pricing depends on scope — we offer standard packages for common needs and custom quotes for larger projects; typical engagements range from small one-off projects to multi-month retainers.
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We follow discovery → strategy → design → development → QA → launch → iterate; simple sites usually take weeks, complex systems or automation projects take a few months depending on requirements.
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We set clear KPIs during discovery (e.g., conversion rate, qualified leads/month, time saved) and provide regular reporting and analytics to track progress.
Who will we work with and how do you communicate?
You’ll have a dedicated project manager plus a small cross-functional team; we use Slack/email/project boards and run regular status calls at agreed intervals.
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We offer maintenance plans, SLA-backed support, performance monitoring, and optimization retainers to keep systems running and improving post-launch.
Who owns the work and how do you handle IP & data privacy?
Final deliverables (designs, source code, assets) are transferred on final payment; we may retain reusable components. We follow standard data-protection practices and can sign NDAs or provide IP-transfer paperwork on request.
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