Ripples Home
SEO and PPC project for a U.S. home décor brand focused on lifting organic reach, scaling paid performance, and driving steady revenue growth across key product lines.
Services Provided:
PPC Advertising
August 2025
About client:
Ripples Home sells curated home décor and furniture pieces designed for modern spaces. They operate online and compete with both boutique décor stores and larger retail chains serving the same audience.
8.76x
ROAS, delivered by refining targeting and tightening ad structure
400%
Increase in revenue Growth, through stronger search visibility and cleaner paid funnels
$15K
Monthly Ad budget, scaled across Google and Meta without wasted spend
The Problem
The Challenges
Our Approach
The Outcomes
Key Achievements
The Problem
The brand needed a steady flow of buyers but struggled with low organic reach and inconsistent results from paid ads.
Their site had weak visibility for key product terms, and ad campaigns lacked structure, pulling in broad traffic that didn’t convert well. They needed a clear SEO base paired with paid campaigns that attracted serious shoppers, not casual clicks.
"Our sales were stuck before this. After the reset, traffic improved, ads finally worked, and revenue kept climbing month after month. The whole system became far more steady and predictable."
**********
Marketing Manager, Ripples Home
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What are AI Agents?
We provide end-to-end services from strategy and UX/design to development, launch, and marketing (e.g., web design, web dev, CRO, lead-gen automation, and AI workflow automation).
How much does it cost to work with you?
Pricing depends on scope — we offer standard packages for common needs and custom quotes for larger projects; typical engagements range from small one-off projects to multi-month retainers.
What’s your process and how long will it take?
We follow discovery → strategy → design → development → QA → launch → iterate; simple sites usually take weeks, complex systems or automation projects take a few months depending on requirements.
How do you measure success / ROI?
We set clear KPIs during discovery (e.g., conversion rate, qualified leads/month, time saved) and provide regular reporting and analytics to track progress.
Who will we work with and how do you communicate?
You’ll have a dedicated project manager plus a small cross-functional team; we use Slack/email/project boards and run regular status calls at agreed intervals.
What support do you provide after launch?
We offer maintenance plans, SLA-backed support, performance monitoring, and optimization retainers to keep systems running and improving post-launch.
Who owns the work and how do you handle IP & data privacy?
Final deliverables (designs, source code, assets) are transferred on final payment; we may retain reusable components. We follow standard data-protection practices and can sign NDAs or provide IP-transfer paperwork on request.
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Copyrignts @ Treblehorn LLP, 2025